POMPANO BEACH, FLA./ APRIL 02, 2019 (STL.News)
The Changes are so big, they’re not even called The K Company Realty, LLC anymore. Just yesterday they announced their new company brand, LoKation®.
In today’s ever-changing residential brokerage landscape, LoKation® is embracing technology with >$600,000.00 in technology investments for the betterment of their REALTORS.
They’ve aligned with Inside Real Estate, CirclePix, Magnfi and SkySlope all while increasing the functionality of their proprietary online office coined “The Sphere.” The Sphere allows agents to get caught up on company happenings, agent-to-agent networking and collaboration, education and support, online marketing store and more. They also have a series of proprietary tech that no other Brokerages offer like “video testimonials made easy”.
LoKation’s CEO, Nathan Klutznick, was asked: why the name change? “So much has changed in the ten years we’ve been in business. We are well ahead in our industry with respect to advocating for agents and providing more opportunity and profitability via our model combined with time-saving and lead-generation technology. We wanted a new name to embody these hallmarks. When we were able to trademark our new name and keep the stylized K that so many recognize us by, we got very excited…everything you need, all in one LoKation®”
LoKation® commented this is the first in a series of other major announcements that will be coming this year. “We’re committed to streamlining and maximizing the home buying experience for both our agents, and our clients,” said Jonathan Lickstein the Dir. Of Operations and Florida Qualifying Broker.
Last week Real Trends release their Top 500 report ranking the largest real estate firms in the United States. LoKation® ranked #54 for Independent Brokerages and #157 overall.